25 Mar Why is page speed important?
There are many factors to your website’s search engine optimization (SEO). One of them is how fast your page loads. Your website should load in a couple of seconds. So what can slow down your site? There are a number of things that can effect this:
- Your Host
- Page Size
- Image Size
- External Scripts or Ads
The other critical factor is losing potential customers. People are not patient and will leave a site if it take longer than 3 seconds to load. Here are a couple of facts:
- 73% of mobile internet users say that they’ve encountered a website that was too slow to load.
- 51% of mobile internet users say that they’ve encountered a website that crashed, froze, or received an error.
- 38% of mobile internet users say that they’ve encountered a website that wasn’t available.
More stats can be found here: https://blog.kissmetrics.com/loading-time/
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